Case Study: Transforming an Underused Brooklyn Lot

Introduction:
A narrow, awkwardly shaped lot in East Williamsburg didn’t look like much — but it had hidden potential. This case study walks you through how we helped a client transform that overlooked parcel into a thriving, profitable rental property.

The Property:

  • Size: 2,100 sq. ft.
  • Zoning: R6B
  • Issues: Narrow frontage, limited access, and hesitant buyers.

Our Analysis:
After receiving the client’s request, we performed:

  • Detailed zoning analysis
  • 3D envelope modeling
  • Lot coverage and buildable area reports

The result? A maximum allowable floor area of 4,200 sq. ft. with a height allowance of 3 stories. The site was a strong fit for a small multi-family project.

Action Plan:

  • Connected client with a local architect
  • Outlined construction permit path
  • Introduced lender familiar with similar infill developments

Results:
The site is now home to a modern 3-unit apartment building. Estimated value at completion: $2.1M. Projected rental income: $112,000/year.

Conclusion:
Every lot has potential — if you know how to read it. With our tools and team, you can turn overlooked parcels into profitable investments.